There are 5 parts to art design and production, thumbnails, rough layout, comprehensive, mechanical and dummy.
Thumbnails are just a small fast drawing or description of your idea or concept.
Rough layouts can be drawn to the actual size to get a better feel for the concept.
Comprehensive is a facsimile of the finished ad
Mechanical is text and visuals in exact position, readu for camera before mass production
Dummy is a mock up of what your idea, concept or ad would actually look like. It presents the look and feel.
I don't understand how someone can be teaching about design yet design this video.
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